ORDIOR’s Rights Management Blog
100 million streams. A number that baffles the mind. It’s nothing to sneeze at, but it’s the reality we face today! Blue Pie Records, DJ Central Records and all our artists LOVE Tik Tok, and we have over 100M reasons to love Tik Tok too! And each one of those is a stream from the beloved video platform. A great deal of our artists have had their songs used in Tik Toks, and we’ve even made some… with some more to come soon! Even Down3r’s joined the fun with his own Tik Tok account! Not to mention the #TikTikTikBoomBoom and #SugaBoomBoomKC twin movements that we’ve been pushing… Just look at all of this creative passion on display!
@bluepierecordsSo we did the @judithilen dance… ##fyp ##comedy ##meme ##chasingdragons ##tiktiktikboomboom ##sugaboomboomKC ##foryoupage ##cosplay ##music ##horsemask
##POV : ur at a club and get approached by a girl who has noticed u be hit on by guys all night ##lgbt ##bi ##fyp ##foryoupage ##flirt ##tiktiktikboomboom
@therealsugaboomboomReply to @theyknowmaddi
🍎🙃🍎.🎵Loving this song by the @keycrashers #Ti#kTikTikBoomBoom #Su#gaBoomBoomKC.@bluepierecords
We’d like to give some special thanks to the legendary TENCENT for the love – as Ordior’s partner, it’s thanks to them that China is streaming our supported catalogue so much, and of course, that’s a big factor in songs that we support the rights of getting used on Tik Tok! With so much content flying back and forth across the internet, supporting the rights of the catalogues we protect is more important than ever. You can see with numbers like these just how quickly content can be distributed! And with rapid distribution comes more chances for copyright issues and lost or unclaimed royalties. That’s why Ordior is here to support all the catalogues of the artists involved with this exciting online movement. When you watch a Tik Tok and think to yourself “hey, I recognise that song, Ordior supports it”, remember that any royalties that the song would generate by being used in such a way are going to the deserving hands of the musicians who created them in a labour of love. That’s our mission here at Ordior.
We’re now entering a new creative era, where not only is content easy to share with the world, but it’s also easier than ever to whip up a masterpiece in an afternoon and be remembered for years as one of many quotable memes or catchy routines. Tik Tok is one of the driving forces behind this, and that’s why it’s so amazing to see the likes of DL Down3r, The Key Crashers, Sam Pollard, and J Young all being used to make incredible videos pop all the more. That’s part of the reason why we jumped on the hype train and made some Tik Toks of our own! If you want to see them for yourself, OR IF YOU WANT TO SEND US YOUR VIDEOS FOR A CHANCE TO BE FEATURED ON OUR TIK TOK AND INSTAGRAM, then send us what you got! We’re waiting eagerly!
But until then, we’ll be sitting back in astonishment and gratitude towards the sheer difference TENCENT has been making on our lives, especially our Tik Tok ones! From the bottom of our hearts, thank you.
ORDIOR’s Rights Management Blog